Wholesale Change

Wholesale Change is a weekly live news show for the distribution industry, hosted by Ian Heller and Mark Brohan. Each episode dives into the stories that actually matter to distributors—earnings reports, M&A, AD and buying group developments, Amazon Business, AI, and the strategies behind the headlines.

• This isn’t a neutral recap; it’s a news + analysis + opinion program. Ian and Mark bring decades of distribution and B2B expertise to:
• Explain what’s really driving the numbers behind public and private distributors
• Connect quarter‑to‑quarter trends across leading players
• Call out who’s talking about AI vs. who’s actually doing it
• Explore what industry shifts mean for mid‑market distributors trying to compete at scale

Who it’s for…

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Executives, strategy leaders, finance and sales leaders, and anyone in distribution who wants to stay ahead of what’s happening in the market—without having to read every earnings release and analyst note themselves.

REcent Episodes

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