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Augment said Merlin has been collaborating with customers representing more than $20 billion in combined distributor revenue, including Ewing Outdoor Supply, Insco Distributing, Brooks Safety Solutions and Reece.
CEO Phil Gallagher said sales and earnings exceeded expectations, citing demand across core markets and continued focus on cost control and inventory management.
The company said the program is designed to help operators reduce waste, improve efficiency, and identify opportunities to increase traffic and bookings.
Growth in the quarter was also supported by acquisitions. In March, Graybar acquired Broken Arrow Electric Supply, expanding its presence in Oklahoma. The deal marks the company’s 20th acquisition over the past decade.
For distributors, the results underscore a familiar pattern. The U.S. market is driving growth, but gains are concentrated in specific end markets, particularly those tied to digital infrastructure and the energy transition.
Roberts will share that approach at Applied AI for Distributors conference in Chicago, where he will join Natasha Broxton, founder, owner and chief executive officer of Alitura Group and Select Auto Parts and Sales, and Stu Tisdale, senior vice president and chief experience officer at ADI Global Distribution, on a panel.
The company’s primary AI platform, known as AI360, is being deployed across its sales organization to help representatives identify opportunities, improve customer interactions, and increase order size.
Republic Wire serves electrical wholesale distributors, utilities and municipalities across the United States and Canada from a single manufacturing and distribution campus outside Cincinnati.
For the first nine months of fiscal 2026, sales totaled $3.6 billion, up 8.2% from $3.3 billion in the prior year period.
Watsco has acquired 72 businesses since 1989 as part of a strategy to expand in the fragmented North American HVAC distribution market, which it estimates at $74 billion.