Benj Cohen, Author at Distribution Strategy Group - Page 2 of 4

Benj Cohen

Benj Cohen founded Proton.ai, an AI-powered CRM for distributors. His company’s mission is to help distributors harness cutting-edge artificial intelligence (AI) to drive increased sales. Benj learned about distribution firsthand at Benco Dental, a family business started by his great grandfather. He graduated Harvard University with a degree in Applied Math, and speaks regularly at industry events on the benefits of AI for distributors. Benj has been featured in trade publications including MDM, Industrial Distribution, and Industrial Supply Magazine. His company, Proton.ai, announced a $20 million Series A round of funding in 2022, led by Felicis Ventures. In 2023, Benj was recognized in Forbes 30 Under 30 – the first leader in distribution to receive such recognition.

What Distributors Can Learn from Netflix’s Big Bet

Distributors can learn from the evolution of the technology-powered online movie distributor.

May 2, 2023
How AI Can Support a Greater Customer Experience – and Drive Greater Margins

Offer better service and a more consultative experience with the help of AI.

April 3, 2023
Why Venture Capital Firms are Investing in B2B Marketplaces

Distributors must step up or risk losing their hold on the B2B market.

February 9, 2023
How Distributors Can Win & Keep Customers in Today’s Market

Benj Cohen shares his take on McKinsey’s must-dos to win customer loyalty today.

January 23, 2023
Why Cross-Selling is Hard (And 4 Actionable Ways to Make it Easier)

Even if reps increase their cross-sell efforts, without technology for support, they will not succeed.

December 5, 2022
How to Amplify Productivity with AI: Think Beyond the Tech

To reap the benefits of technology like AI, companies must go above and beyond the initial tech investment to build ‘intangible assets.’

November 8, 2022
Break Down the Walls Between Channels: How an Omnichannel Approach Keeps Customers Spending More

Going beyond the traditional approach and building an omnichannel experience.

October 4, 2022
How Spotify Uses AI to Create an Ultra-Personalized Customer Experience and What Distributors Can Learn from It

Distributors can learn from Spotify’s success delivering a personalized listening experience for every customer.

June 14, 2022
How Distributors Can Generate More Sales on Inbound Calls to CSRs

In some distribution companies, CSRs have become profitable sellers.

May 18, 2022
How eCommerce Teams Can Drive More Revenue Through Their Website

Distributors must deliver customers’ desired browsing and shopping experience to compete against big names like Amazon Business and other digital-first competitors.

March 28, 2022