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Lincoln Smith

Lincoln Smith

Lincoln Smith is the CSO at HMI Performance Incentives and has over 20 years of experience helping manufacturers, distributors, and service companies design award winning performance incentive strategies that motivate sales organizations and channels to accelerate growth and enhance customer engagement.

Articles by Lincoln Smith

3 Principles to Move Customers in the Right Direction
Distribution Sales Strategy

The Psychology of Choice: 3 Principles to Move Customers in the Right Direction

Behavioral economics is the key to selling better, marketing with more intent and persuading others.
  • Lincoln Smith
  • March 1, 2023
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