Distributors can learn from Spotify’s success delivering a personalized listening experience for every customer.
Distribution Technology
In some distribution companies, CSRs have become profitable sellers.
Where do you start in evaluating your existing technology – and then building the right set of technology solutions for your customers based on
Companies are developing solutions designed for industrial distributors to help them save time, boost productivity and cut expenses.
Labor shortages, port congestion and manufacturing delays are throwing off the supply chain’s delicate balance. Higher demand for products is exacerbating supply chain challenges.
Is there a way to compete with digital giants like Amazon while simultaneously expanding your customer base to markets you can’t reach through traditional
Distributors must deliver customers’ desired browsing and shopping experience to compete against big names like Amazon Business and other digital-first competitors.
Distributors must become more effective at offering and managing value-added services because some of the most aggressive disruptors are taking share.
Many distributors have become so discouraged about how their websites are performing that they are investing less in overall digital capabilities. After all, why
ow your distributor peers are planning to enhance and augment their ecommerce capabilities over the next three years – and how you can differentiate
Factrees wants to change channel dynamics for the better. I recently spoke with Williams, who has deep experience in B2B and B2C ecommerce, about
Here are four symptoms you may be using a “bad” CRM – one that doesn’t help the sales team do their jobs.
For ADI, it’s about how that technology can enable the distributor’s team to do their jobs more efficiently and effectively.
Jennifer Murphy, President of NetPlus Alliance, joined us for a recent Wholesale Change episode to talk about the benefits of the buying group and
Learn about growth options for master distributors, including how they might work with certain marketplaces.
Berkshire eSupply benefits by making its products available on hundreds (and potentially thousands) of websites operated by small and midsize industrial distributors. It’s a great plan,
Having robust digital capabilities is no longer optional for distributors who want to retain channel share.
Marketplaces represent an existential challenge for master distributors.
Whatever your company’s size, it is necessary to prepare for operational obstacles that may come your way. Here are five strategies to build resiliency
With his team, managing director Chuck Cohen has put his money where his mouth is by changing every foundational IT system at Benco Dental,
Upcoming Events
How Great Distributors Use Marketing to Dominate
June 29 @ 12:00 pm - 1:00 pm EDT
Distributors’ marketers have a problem.
Because distributors have multiple channels, it’s difficult to measure the return on their marketing effort.
For example, product promotions succeed due to the efforts of marketing, sales, customer service and the ecommerce department – not to mention price discounts negotiated by merchants or category managers.
How can you calculate how much to spend on marketing or measure the ROI in an environment where everyone is pitching in to make campaigns successful?
Our Chief Strategy Officer Ian Heller has served as the senior marketing executive for four major publicly held distributors. He’s learned not only how to make marketing effective in a distribution company, but also how to set the optimal budget and measure the ROI of what you spend.
Stop setting marketing objectives and evaluating results based on product sales. There’s a better way that your company will embrace. And it will revolutionize how you think about what marketing is supposed to accomplish and how you can tell if you succeed.
Distributors’ marketers have a problem. Because distributors have multiple channels, it’s difficult to measure the return on their marketing effort. For example, product promotions
Wholesale Change: Your B2B Marketplace Strategy: What You Need to Compete
July 6 @ 12:00 pm - 1:00 pm EDT
Alex Moazed burst onto the scene as a platform business expert when he co-authored the best-selling book, “Modern Monopolies” in 2016. Since then, Alex has been widely acclaimed as an expert on marketplaces and has appeared on multiple television shows, including Fox Business News and Bloomberg TV. He’s a featured keynote speaker at many conferences and on July 6 at 9 PT/12 ET, he’ll be joining us on the Wholesale Change Show.
Alex will share his unmatched experience working with major distributors, technology startups, venture capital firms and manufacturers as they formulate their marketplace strategies. We’ll ask him to update us on the latest trends in B2B marketplaces and share some key lessons distributors need to know as they choose how to compete in the fast-changing competitive landscape. Don’t miss this opportunity to follow the conversation and ask questions of one of the brightest thinkers in B2B digital strategy.
Related Events
Alex Moazed burst onto the scene as a platform business expert when he co-authored the best-selling book, “Modern Monopolies” in 2016. Since then, Alex
Wholesale Change: A Conversation with NAW CEO Eric Hoplin
July 20 @ 12:00 pm - 1:00 pm EDT
Eric Hoplin, CEO of the National Association of Wholesaler-Distributors (NAW), will be joining us for the July 20 episode of Wholesale Change. He’ll share his take on key concerns and trends – including labor, supply chain disruption, digital transformation and more – based on his ongoing conversations with dozens of senior distribution company leaders. He’ll also provide an update on NAW, including the work they are doing to support distributors in Washington D.C.
Bring your questions on July 20 at 9 PT / 12 ET.
Related Events
Eric Hoplin, CEO of the National Association of Wholesaler-Distributors (NAW), will be joining us for the July 20 episode of Wholesale Change. He’ll share
Distributors can learn from Spotify’s success delivering a personalized listening experience for every customer.
In some distribution companies, CSRs have become profitable sellers.
Where do you start in evaluating your existing technology – and then building the right set of technology solutions for your customers based on
Companies are developing solutions designed for industrial distributors to help them save time, boost productivity and cut expenses.
Labor shortages, port congestion and manufacturing delays are throwing off the supply chain’s delicate balance. Higher demand for products is exacerbating supply chain challenges.
Is there a way to compete with digital giants like Amazon while simultaneously expanding your customer base to markets you can’t reach through traditional
Distributors must deliver customers’ desired browsing and shopping experience to compete against big names like Amazon Business and other digital-first competitors.
Distributors must become more effective at offering and managing value-added services because some of the most aggressive disruptors are taking share.
Many distributors have become so discouraged about how their websites are performing that they are investing less in overall digital capabilities. After all, why
ow your distributor peers are planning to enhance and augment their ecommerce capabilities over the next three years – and how you can differentiate
Factrees wants to change channel dynamics for the better. I recently spoke with Williams, who has deep experience in B2B and B2C ecommerce, about
Here are four symptoms you may be using a “bad” CRM – one that doesn’t help the sales team do their jobs.
For ADI, it’s about how that technology can enable the distributor’s team to do their jobs more efficiently and effectively.
Jennifer Murphy, President of NetPlus Alliance, joined us for a recent Wholesale Change episode to talk about the benefits of the buying group and
Learn about growth options for master distributors, including how they might work with certain marketplaces.
Berkshire eSupply benefits by making its products available on hundreds (and potentially thousands) of websites operated by small and midsize industrial distributors. It’s a great plan,
Having robust digital capabilities is no longer optional for distributors who want to retain channel share.
Marketplaces represent an existential challenge for master distributors.
Whatever your company’s size, it is necessary to prepare for operational obstacles that may come your way. Here are five strategies to build resiliency
With his team, managing director Chuck Cohen has put his money where his mouth is by changing every foundational IT system at Benco Dental,
Distributors can learn from Spotify’s success delivering a personalized listening experience for every customer.
In some distribution companies, CSRs have become profitable sellers.
Where do you start in evaluating your existing technology – and then building the right set of technology solutions for your customers based on
Companies are developing solutions designed for industrial distributors to help them save time, boost productivity and cut expenses.
Labor shortages, port congestion and manufacturing delays are throwing off the supply chain’s delicate balance. Higher demand for products is exacerbating supply chain challenges.
Is there a way to compete with digital giants like Amazon while simultaneously expanding your customer base to markets you can’t reach through traditional
Distributors must deliver customers’ desired browsing and shopping experience to compete against big names like Amazon Business and other digital-first competitors.
Distributors must become more effective at offering and managing value-added services because some of the most aggressive disruptors are taking share.
Many distributors have become so discouraged about how their websites are performing that they are investing less in overall digital capabilities. After all, why
ow your distributor peers are planning to enhance and augment their ecommerce capabilities over the next three years – and how you can differentiate
Factrees wants to change channel dynamics for the better. I recently spoke with Williams, who has deep experience in B2B and B2C ecommerce, about
Here are four symptoms you may be using a “bad” CRM – one that doesn’t help the sales team do their jobs.
For ADI, it’s about how that technology can enable the distributor’s team to do their jobs more efficiently and effectively.
Jennifer Murphy, President of NetPlus Alliance, joined us for a recent Wholesale Change episode to talk about the benefits of the buying group and
Learn about growth options for master distributors, including how they might work with certain marketplaces.
Berkshire eSupply benefits by making its products available on hundreds (and potentially thousands) of websites operated by small and midsize industrial distributors. It’s a great plan,
Having robust digital capabilities is no longer optional for distributors who want to retain channel share.
Marketplaces represent an existential challenge for master distributors.
Whatever your company’s size, it is necessary to prepare for operational obstacles that may come your way. Here are five strategies to build resiliency
With his team, managing director Chuck Cohen has put his money where his mouth is by changing every foundational IT system at Benco Dental,
