Delight your customers, outrun your competitors, and boost your NPS® with the customer platform built specially for distributors.

How do you stack up against your competition? Most customer engagement platforms can’t tell you, because they aren’t built for distributors. Customer Experience Rx gives you answers with tools like industry-specific recommendations, AI-powered sentiment analysis, and deep insights from distribution experts that go beyond what you get from off-the-shelf software.

Access powerful sentiment and topic analysis, with clear and actionable results through an easy-to-use portal

Measure importance, not just satisfaction to understand the most critical areas of improvement

Collaborate directly with a data scientist to get expert analysis

Drive measurable improvement in NPS by identifying where customers are satisfied or not

Access geographic data to zoom in on customer satisfaction per-location

Connect CxRx to your CRM and service platforms

What CxRx users say:

“[CxRx] provided a clear, data-driven view of where we were excelling and where we were falling short. The feedback wasn’t just informative—it was actionable.”

Brad Rosenthal

VP of Marketing, Bostwick-Braun

“An easy and professional experience from start to finish…we were able to quickly apply [CxRx’s] insights to make meaningful improvements across our company.”

MIKE BUTLER

SR. DIRECTOR OF MARKETING & PRODUCT MANAGEMENT, LINC SYSTEMS

“Delivers results that are easy to understand and data that both validates our current understanding of our business while driving change to make improvements to our offering.”

ERIC WESSINGER

PRESIDENT & CEO, RICHARDS SUPPLY COMPANY

“A strategic asset to any organization serious about leveraging customer insights for continuous improvement and growth.”

KIMBERLY HUNLEY

DIRECTOR OF MARKETING, ARG INDUSTRIAL

Few metrics give you insight into your customers’ happiness like NPS can. But even if you know your score, understanding it can be a challenge — let alone figuring out how to improve it. With Customer Experience Rx, you can turn customer feedback into measurable improvement to your NPS. Watch to find out more.

Explore individual comments to get detailed information about respondent pain points.
Automatically sort verbatims into promoters, passives, and detractors.

Access powerful sentiment and topic analysis. Hear straight from your customers exactly what’s working and what isn’t, across questions and categories.


Sophisticated compare and rating tools can help you quickly diagnose problems.
Get an NPS per segment, not just your company as a whole.

Go deep with segment-specific data. Compare by industry, job function, and more. Sort rating by the categories actually relevant to your business.


View capabilities as tabular data or in graph view (perfect for readouts and slides).
Quickly identify the gap between importance and satisfaction.
Capabilities are tailored to your organization, so you don’t have to sift through generic categories that don’t fit.
Easy-to-read scatterplots help you understand which categories are low performers and also merit your attention.

Measure importance, not just satisfaction. Most analytics tools only measure one; CxRx can help you find the highest-performing and most-critical areas of satisfaction in your company.


Find out what customers are saying about particular locations of your company.
Detailed verbatims make it easy to hone in on specific feedback.

Explore by location. Learn where your customers are expressing positive or negative sentiments to identify specific branches or regions that merit attention.

And so much more:

  • AI-powered benchmarking and sentiment analysis for promoters, passives, and detractors
  • Analyze your satisfaction rating with benchmark comparison
  • See trends across time as you use the platform and conduct more surveys
  • Compare across industries, customer size, and state
  • Centralized dashboard to analyze feedback and satisfaction trends
  • Built by distribution veterans who have performed hundreds of surveys
  • Six-minute surveys with a 90% or better completion rate
  • Individual ratings for NPS and specially tailored categories
  • Full text verbatims with search
  • Company- and contact-specific survey results
  • Geographic/map view of ratings, to see how your scores fare across locations and branches
  • Integrate your data directly into Salesforce, HubSpot, and other leading CRMs

Get your demo.

See for yourself: We’ll show you how you can use CxRx to turn customer feedback into competitive advantage.