CDW Corp., one of the largest technology solutions providers in North America, is deepening its use of artificial intelligence across its business and customer offerings. The company — which supplies hardware, software, and IT services to corporate, government, healthcare, and education clients — is retooling its operations to make AI a core part of how it sells, supports, and delivers technology.
During CDW’s third-quarter 2025 earnings call, CEO Christine Leahy said the company is “embedding AI into the core of how we operate, serve, and grow.” She outlined several initiatives now underway, including conversational AI tools on cdw.com that improve product discovery and customer interaction, as well as intelligent presales and coworker-built digital agents that automate internal workflows.
“As we scale AI across our business, we are unlocking new levels of agility, efficiency, and service quality,” Leahy said.
Externally, CDW is expanding its AI portfolio to help customers deploy enterprise-grade solutions without building them from scratch. The company is offering AI-based search, workflow automation, and embedded diagnostics—tools designed to help organizations modernize operations while minimizing complexity and risk.
A recent example involves a national service company that partnered with CDW to design a cloud-native AI infrastructure integrating advisory services, development, and hardware prototyping. The system includes AI-powered diagnostics and real-time performance dashboards, enabling predictive maintenance and more efficient supply chain management. Leahy said projects like this demonstrate CDW’s role as a “trusted partner” for organizations looking to turn AI’s promise into practical outcomes.
The company also reported a growing interest in AI workstations—compact, high-performance systems capable of running models locally at the network edge. These devices are becoming popular among small businesses experimenting with generative AI and analytics workloads. “We saw an uptick in AI workstations, which are particularly well suited for small businesses,” Leahy said. “They enable rapid prototyping and deployment of advanced models.”
CDW’s services segment, which includes AI advisory, cloud, and managed services, grew 9% in the third quarter and now represents 10% of total sales, up from 5% in 2020. Chief Financial Officer Albert Miralles said the company’s expansion reflects customer demand for integrated, long-term technology partnerships rather than transactional purchasing.
While technology budgets remain under scrutiny, Leahy said CDW’s focus is on helping customers navigate a fast-changing digital landscape. “In a time of unprecedented technological change and uncertain market conditions, our value proposition has never been stronger,” she said. “Customers are turning to CDW to help them navigate complexity, unlock opportunity, and drive meaningful outcomes.”
Headquartered in Vernon Hills, Illinois, CDW serves more than 250,000 customers and works with major technology providers including Microsoft, Cisco, and Dell. Its latest AI initiatives mark a significant step in its evolution from a hardware reseller to a full-stack IT and digital transformation partner.
