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Home » Distribution Industry News » Manufacturing Slowdown Raises Red Flags for Distributors, Analysts Say

Date

  • Published on: June 4, 2025

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  • Picture of Distribution Strategy Group Distribution Strategy Group

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Distribution Industry News

Manufacturing Slowdown Raises Red Flags for Distributors, Analysts Say

U.S. manufacturing activity shrank for the third month in a row in May, heightening concerns that distributors could be in for a prolonged period of weak demand, sluggish inventory turnover, and rising pricing pressures.

According to the latest Manufacturing ISM Report on Business, the Purchasing Managers’ Index (PMI) dipped to 48.5%, down from 48.7% in April. A reading below 50% indicates contraction. While a few pockets of the industrial economy showed signs of resilience, the overall picture remains bleak, particularly for wholesale distributors who depend on steady factory output.

“This isn’t just a temporary dip—it’s persistent weakness,” said Lindsay Pierce, senior economist at Baystone Supply Chain Advisory. “Distributors tied to sectors like industrial supply, construction, and auto parts are already feeling the impact. With backlogs shrinking and import volumes down, demand is likely to remain soft through the summer.”

New orders improved slightly to 47.6% in May but remained in contraction for the fourth straight month. Production was similarly weak, rising just a fraction to 45.4%. For distributors, which translates to fewer goods to move and tougher competition for limited business.

“Don’t count on a rebound in June or July,” warned Ravi Malik, research director at Canopy Distribution Markets. “Low production means fewer shipments and more pricing pressure. For distributors dealing in metals or chemicals, protecting margins will be especially tough.”

Imports dropped sharply to 39.9%, a seven-point decline from April. New export orders also fell, hitting 40.1%. For distributors with global supply chains, the numbers point to rising costs, longer lead times, and customers hesitant to commit.

“The biggest challenge right now is uncertainty,” said Dana Liu, logistics analyst at Summit Markets. “Tariffs aren’t just increasing costs—they’re disrupting planning. Some distributors are freezing large orders. Others are scrambling to shift to domestic sources. Either way, it’s chaos.”

Survey comments gathered by ISM painted a stark picture. One manufacturer likened current trade conditions to the early days of the COVID-19 pandemic. Several reported that suppliers are passing tariff costs directly onto buyers, offering little or no cushion.

The Inventories Index dropped to 46.7%, signaling a pullback in restocking. The Employment Index also declined to 46.8%, showing ongoing job cuts in manufacturing—a typical sign that production slowdowns may persist.

“This is a classic squeeze for distributors,” said Mark Haines, lead strategist at Redpath Consulting Group. “You’ve got less product available, fewer new orders, and customers growing cautious. It’s a recipe for delayed shipments and tighter cash flow.”

He added that the situation may force distributors to focus less on sales growth and more on survival tactics, such as preserving cash and sourcing reactively.

Seven manufacturing industries reported growth in May, including plastics, petroleum products, and machinery. Still, major distribution-heavy sectors—such as transportation equipment, food and beverage, chemicals, and metals—continued to shrink.

An estimated 57% of the manufacturing economy contracted in May, up from 41% in April. Analysts say that’s a worrying sign for any hopes of a near-term turnaround.

Most analysts agree: distributors should brace for several more months of uneven demand and operational challenges. Key recommendations include:

  • Fine-tune regional demand forecasts.
  • Lower inventory targets and shorten planning cycles.
  • Diversify sourcing, especially toward domestic vendors.
  • Invest in flexible logistics and digital sales channels.

“This isn’t a collapse—it’s a drag,” said Haines. “Distributors need to shift from growth strategies to ones focused on resilience and flexibility.”

Pierce echoed the sentiment: “Those who adapt now—whether through better data or leaner operations—will be in a stronger position when conditions eventually improve.”

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