Sell More to Existing Customers and the Right Prospects
The ultimate analytics tool for distributors
Demand RX helps you discover which accounts could be buying more—and how to capture that revenue before your competitors do.
Identify new product categories your customers are most likely to buy
Unlock new revenue from existing relationships and gain new customers
Target sales team effort where it counts most
Wallet share analysis by account
Data on 52M companies in North America
An ICP you can use to find your best prospects
Ongoing opportunity reporting
How do you grow your current customers and find more like them?
Demand RX helps you realize customer and prospect potential—with analytics built exclusively for distributors.
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See How DSG Software Can Drive Your Growth
Ready to turn insight into action? See how our software can help you capture more walletshare and improve customer satisfaction and employee engagement
Demand RX takes distribution to the next level
- Identify high-value customers and prospects
- Discover and address revenue gaps by product category
- Benchmark performance against competitors
- Optimize branch locations and sales territories
- Align sales and marketing efforts for maximum efficiency
Demand RX tailors insights to your unique business needs, and the industry you serve.
Discover how and where to grow market share
Demand RX leverages advanced analysis of proprietary and third-party data to help your business expand efficiently and effectively. You’ll be able to grow wallet share with your existing customers, identify new profitable sales territories, and develop an “ideal customer profile” to target and search for prospects within our database of 52 million companies.
Identify Your Ideal Customer Profile
The ideal customer profile identifies high value prospects who look like your best customers. This will help you become more efficient and effective by building on segments where you have already had success.
Focus on the right leads, close more business, and win the customers you’re built to serve
Get the answers that help you take action
With Demand RX, you can gain a better understanding of the data that drives growth, including answers to questions like:
- How big is our market and what is our share of it?
- Which product lines have the most potential for us?
- How can we grow wallet share with existing customers?
- How can we grow market share with the right prospects?
- What is our ideal customer profile?
- Where should we invest in branches and sales reps?
How Demand RX Makes You Money
A deep dive into your data
Share your customer transaction data quickly and easily thanks to seamless integration between the Demand RX platform and leading CRMs like Salesforce and Hubspot.
Turn insights into action
The best data in the world is useless if you don’t know what to do with it. That’s why Demand RX goes beyond analytics to offer strategic, actionable solutions to help you increase sales and expand your footprint.
Gain a clear view of
your business
The Demand RX dashboard transforms complex data into easily digestible content to help you identify your most valuable customers, pinpoint underutilized opportunities within existing accounts and measure your market share across key segments.
The advantage of
advanced analytics
Receive a comprehensive analysis of your data, filled with valuable insights including a wallet share analysis, revenue gap identification and a market share assessment.
Frequently Asked Questions
Demand RX is a data-driven analytics platform designed to help distributors grow smarter. It identifies opportunities to increase wallet share, expand market share, and optimize strategies by analyzing customer data and market trends.
Our proprietary algorithms analyze your customer data alongside firmographic information from over 50 million companies. This reveals spending gaps and helps quantify each customer’s potential value.
Demand RX is ideal for distributors in industries such as gas and welding, industrial supplies, construction, foodservice, and more. Its customizable design ensures it meets the needs of any distributor.
When it comes to estimating wallet share and account potential, Demand RX is different in three important ways:
- Better math – We have done the hard work of making sure the model does not overestimate large customers or underestimate small customers. Other approaches to modeling whether done by distributors or competitors fail significantly with 500% or more error.
- Your product categories, your segmentation – Our model is built using your company terms and nomenclature. There is no need to translate from one to the other.
- Integration with CRM – This brings the wallet information directly to the front lines where it can be consumed by salespeople.
Insights are typically available within two weeks after we receive your data. This allows your teams to take action almost immediately. Updates to your data are processed within 24 hours.
Implementation is straightforward. You send your data, we find out SIC/NAICS, employees, etc. for each of your customers and cleanse your data. We then create the demand model and an ideal customer profile. Then, we train you and provide access to Demand Rx on line.
Pricing is based on an annual subscription, the number of customers analyzed, and optional CRM integrations. Contact us for a personalized quote.
Contact us at contact@distributionstrategy.com to schedule a demo. Our team will guide you through the setup process and ensure Demand RX meets your unique needs.
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