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Keith Fatula

Keith Fatula, vice president of solutions engineering at DataXstream, has been in the software industry for over 30 years, with deep experience across wholesale distribution, retail, manufacturing, and consumer products. He spent a decade at SAP.

Articles by Keith Fatula

Operations

A Hidden Margin Killer for Distributors: Inefficient Order Processing

Order processing rarely grabs headlines, but it often determines whether a distributor protects margin or watches it slip away.
  • Keith Fatula
  • September 3, 2025
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