Heating, Air-conditioning & Refrigeration Distributors International (HARDI) released its monthly TRENDS report, showing the average sales performance by HARDI distributors was an increase of 27.1% in February 2022.
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The average annual sales growth for the 12 months through February 2022 is 25.1%. The Days Sales Outstanding was 43.2 days at the end of February 2022.
“The sales gain this month was not a surprise, but it is not normal just because 10 of the past 12 months have been increased by at least 20%. This has occurred only 15 times during the past 10 years. The unusual growth began with the very easy comparisons versus the COVID interruptions, then received an extra boost by the extraordinary price increases that are being passed through,” said HARDI Market Research & Benchmarking Analyst Brian Loftus.
Jonathan Bein, Ph.D. is Managing Partner at Distribution Strategy Group. He’s
developed customer-facing analytics approaches for customer segmentation,
customer lifecycle management, positioning and messaging, pricing and channel strategy for distributors that want to align their sales and marketing resources with how their customers want to shop and buy. If you’re ready to drive real ROI, reach out to Jonathan today at
jbein@distributionstrategy.com.