Industry Data Exchange Association, Inc. (IDEA) has acquired data management services provider DATAgility. With this acquisition, IDEA will have the ability to provide advanced data management services, including onboarding, data sourcing, normalization, enrichment and PIM consultative services.
Don’t miss any content from Distribution Strategy Group. Join our list.
“Acquiring DATAgility – which is known for its first-rate service and talented team – helps position IDEA to accelerate the Harmonized Data Model Initiative and adds expertise to further support our mission and our customers,” IDEA President and CEO David Oldfather said.
The acquisition will be finalized in June 2022. After the purchase is complete, IDEA will provide additional information on how the DATAgility leadership team will be structured within IDEA.
Jonathan Bein, Ph.D. is Managing Partner at Distribution Strategy Group. He’s
developed customer-facing analytics approaches for customer segmentation,
customer lifecycle management, positioning and messaging, pricing and channel strategy for distributors that want to align their sales and marketing resources with how their customers want to shop and buy. If you’re ready to drive real ROI, reach out to Jonathan today at
jbein@distributionstrategy.com.