Uncovering and Driving Value with Data
In business today, distributors can no longer shoot in the dark and hope to hit something. Data is more critical than ever in building the right strategy and identifying the right tactics for competitive advantage in 2021 and beyond.
In this webinar, we reveal the results of our survey of distributors on how they’re using analytics now and their plans for leveraging data in the future.
We dig deep into how analytics is affecting different functions in distributors’ companies, including:
- Sales and marketing
- Customer support
- Human Resources
We also share how distributors are using analytics for measuring and reporting vs. decision-making and proactive tactics.
Robert Kelley is Partner with Distribution Strategy Group. He’s had an extensive career as a technology leader with high-growth companies from high-technology startups to large public corporations. Using quantitative analytics models and software applications, Rob now helps distributors optimize pricing, quantify economic value, analyze the competition, and build customer profiles and market segmentation. Reach out to Rob today to take a data-driven approach to your business problems: