How to compete on digital customer experience in 5 years
Over the past several years, distributors and manufacturers have started to realize significant revenue through ecommerce and marketplaces. In some sectors, such as jan/san and packaging, more than 60% of distributors with at least $50 million in annual revenue have an ecommerce storefront with a significant portion going through the shopping cart.
It is no longer sufficient to merely have an ecommerce storefront. Customers have much higher expectations today. The future of e-business in B2B is all about the customer.
In this webinar you’ll learn how to build the right customer experience to compete effectively in the future, including:
- Digital merchandizing, cross-sell, catalog management, site search and configuration capabilities
- Evolution and critical importance of product data quality, quantity and syndication
- The part marketplaces will play for distributors and manufacturers
- The role of eProcurement as a complement to a great shopping experience
We provide strategies to take action now so you can position yourself to adapt and remain resilient long into the future online.
Dean Mueller is Independent Consultant at Distribution Strategy Group. He has more than 30 years of experience in sales and marketing and helps distributors build holistic digital strategies that drive a significant shift to online sales, improve profitability and grow customer satisfaction. Take your digital strategy to the next level. Contact Dean at firstname.lastname@example.org.