Do you feel like your ecommerce platform is broken – not delivering the ROI you expected? You’re not alone. Join hosts Ian Heller and Jonathan Bein as they talk with Jason Capshaw and Dean Mueller about how to uncover what’s really wrong (it could be you’re measuring the wrong thing!) and 6 steps to take to seize success from the jaws of defeat.
Jonathan Bein, Ph.D. is Managing Partner at Distribution Strategy Group. He’s
developed customer-facing analytics approaches for customer segmentation,
customer lifecycle management, positioning and messaging, pricing and channel strategy for distributors that want to align their sales and marketing resources with how their customers want to shop and buy. If you’re ready to drive real ROI, reach out to Jonathan today at
jbein@distributionstrategy.com.