Thought Leadership and Software for Wholesale Change Agents
AI in Distribution
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The 3 Body Problem for Distributors
Some distributors are growing fast with the help of AI, and will soon surpass bigger, slower-moving rivals.
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The Data Perfection Myth: Why Waiting Is Costing You Years
Data cleanup isn’t a project with a finish line.
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BlueLinx Expands Internal AI Tools as Digital Transformation Accelerates
What began as a limited AI pilot has evolved into a broader internal rollout.
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How Agentic Commerce is Starting to Reach Wholesale Distribution
But the impact of agentic commerce will not be uniform across segments such as MRO.
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AI Didn’t Make Me Smarter — It Made Me Faster at Being Smart
AI makes me faster at what I already know.
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US Foods Expands AI Ordering and Reshapes Sales Model in Digital Push
The AI ordering tool is one piece of broader technology and productivity push.
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AI Search Rewrites Distributor Discovery as Google Turns Buying into an Agent Experience
For distributors, this signals a future where orders may be initiated and completed by AI systems rather than by buyers manually browsing ecommerce sites.
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Late to AI is Still Better Than Not Starting
It’s not too late, but if you wait the AI gap gets wider.
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Google’s AI Commerce Push Signals a New Gatekeeper for Distributors: The Algorithmic Buyer
Distributors that historically optimized digital content for human browsing may need to rethink their data architecture for machine consumption.
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Distributors Reach an AI Inflection Point
Among distribution companies scaling AI projects, 55% are led by executives and only 15% by IT teams.