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Home » Wholesale Change Show » Wholesale Change: ADI’s Digital Transformation (December 8, 2021)

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  • Published on: December 8, 2021

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  • Ian Heller Ian Heller

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Wholesale Change Show

Wholesale Change: ADI’s Digital Transformation (December 8, 2021)

ADI, a leading global wholesale distributor of security, AV and low-voltage products with 2020 revenues of $3 billion, embarked on a significant digital transformation over the past several years. This digital transformation included integrated sales effectiveness initiatives that created significant sales efficiencies during a strong growth period. Stu Tisdale, Vice President of Global Strategy and Commercial, has been instrumental in driving ADI’s digital transformation initiatives including touchless ordering, analytics, AI/ML, integration of offline and online, and more. Our Wholesale Change hosts and Tisdale discuss ADI’s remarkable journey.

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