Wholesale Change: How Distributors Can Innovate the Physical Store (January 12, 2022)

Can distributors give customers new reasons to visit physical stores? Mark Dancer thinks so. Dancer joined our hosts Ian Heller and Jonathan Bein on Jan. 12 to share how he thinks B2B innovators can reimagine physical stores and other real-world spaces to create new value for customers and open a new front in the war against disruptors.