Wholesale Change: Why a Great Shopping Experience is More Important Than the Checkout Experience (November 11, 2020)

Shopping is defined as finding, researching and evaluating products. Buying is the transaction – whether that’s online, through a sales rep or with a CSR on the phone. While offering a transactional website has become a must-have in today’s environment, enhancing your shopping functionality has become even more critical to meeting customer needs. Learn why and hear how distributors are tackling this challenge in this episode of Wholesale Change.

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