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Wholesale Change Show: Are Inside Salespeople Really Salespeople? (June 10, 2020)

Jonathan Bein and Ian Heller · June 11, 2020 · 1 Comment

Distributors often call their customer service personnel, “Inside Sales Salespeople” – but are they? Some provide customer service, some sell and some do a little of both. We’ll talk about the right way to organize your inside personnel to get the best results from your team.

Inside Sales Strategy, Sales Channel Strategy, Wholesale Change Show

About Jonathan Bein

Jonathan Bein, Ph.D. is Managing Partner at Distribution Strategy Group. He’s developed customer-facing analytics approaches for customer segmentation, customer lifecycle management, positioning and messaging, pricing and channel strategy for distributors that want to align their sales and marketing resources with how their customers want to shop and buy. If you’re ready to drive real ROI, reach out to Jonathan today at jbein@distributionstrategy.com.

About Ian Heller

Ian Heller is the Founder and Chief Strategist for Distribution Strategy Group. He has more than 30 years of experience executing marketing and e-business strategy in the wholesale distribution industry, starting as a truck unloader at a Grainger branch while in college. He’s since held executive roles at GE Capital, Corporate Express, Newark Electronics and HD Supply. Ian has written and spoken extensively on the impact of digital disruption on distributors, and would love to start that conversation with you, your team or group. Reach out today at iheller@distributionstrategy.com.

Wholesale Change Podcast

Reader Interactions

Comments

  1. Joe DeMarco says

    June 12, 2020 at 5:16 pm

    Guys, very informative and helpful. As we are building this model, I will ask all involved will to watch this webcast.
    thanks

    Reply

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