Digital Strategy
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New Study: Distributors’ Customers Prefer Manufacturers’ Websites and Search Engines
Distributors continue to fall behind in building websites that meet their customers’ needs better than other choices, such as search engines and manufacturers’ digital offerings.
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Webinar: State of Analytics in Distribution
In this webinar, we reveal the results of our survey of distributors on how they’re using analytics now and their plans for leveraging data in the future.
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When It Comes to Tech, You Only Get One Chance for a Great First Impression with Sales Reps
Distributors must implement a state-of-the-art tech stack to preserve market share, according to Ian Heller in the NAW research report, “Strategic Change During Disruption: An Industry Response to Get Smarter, Faster and Stronger.”
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Webinar: 10X Tech Stack: 3 Technologies That Supercharge Your Procurement-to-Payment Cycle
In this webinar, Jonathan Bein and Rob Kelley present technologies that dramatically shorten the time from procurement to payment while reducing errors, rework and eliminating unnecessary labor most payment operations require.
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Distributors Need New Sales Toolkits Post-Pandemic
COVID-19 vaccines are rolling out across the nation, and it feels like we are “returning to normal.” But some of the changes brought on by the pandemic will stick around. While distributors have always sold products on multiple sales channels (for example: outside sales, inside sales, customer service, ecommerce, and VMI), COVID-19 shifted the dynamics and reliance…
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2021 State of Technology in Distribution: Automating the Customer Journey
Distribution Strategy Group conducted a survey and other primary research about how distributors anticipate ongoing, rapidly changing technologies will affect them, and how and where they plan to adopt new technologies.
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It’s Not Your Grandfather’s Industry Anymore
This post previews some of the key findings in the first report based on our research for the National Association of Wholesaler-Distributors into how distributors can take strategic action in response to disruption. Download the report now.
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Webinar: State of Technology in Distribution
In this webinar our hosts discuss how and where distributors are automating the customer journey, from searching for the right product to the purchase and support after the sale.
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How Satisfied Are Distributors with Their Core Technology Stack?
In our recent State of Technology in Distribution survey, we evaluated the core technologies, platforms and products used by distributors to manage their business including sales and marketing, internal operations and financial management.
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5 Reasons Marketing Automation Fails (and How to Give It a Real Chance)
When the ROI of marketing automation isn’t what you expect, don’t retreat to a basic email package. Before you go, get honest about whether you really gave marketing automation a chance.