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Distribution Industry Analysis

How Distribution Leaders Should Plan for Economic and Geopolitical Uncertainty

Distributors who adapt their planning approach now will be the ones ready still standing for disruption,
  • Distribution Strategy Group
  • February 19, 2026
AI in Distribution

AI Didn’t Make Me Smarter — It Made Me Faster at Being Smart 

AI makes me faster at what I already know.
  • Brian Hopkins
  • February 15, 2026
AI in Distribution

US Foods Expands AI Ordering and Reshapes Sales Model in Digital Push

The AI ordering tool is one piece of broader technology and productivity push.
  • Distribution Strategy Group
  • February 12, 2026

Upcoming Programs

  • Upcoming Program

State of Pricing and Costing

Join us on Feb 25, 2026 at 9PT/12ET to explore pricing and costing strategies that protect margin and drive profitable growth.
Register Now
  • Upcoming Program

AI News and Gurus: The Show for Intelligent Distributors

Join us on Mar 3, 2026 at 9PT/12ET to learn how distributors can close the skills gap and turn AI pilots into real business
Register Now
  • Upcoming Program

State of Distributor Technology

Join us on Mar 4, 2026, 9PT/12ET to explore best practices for modernizing distributor tech stacks and driving competitive advantage.
Register Now
  • Upcoming Program

How Distributors Use AI to Drive Sales Effectiveness

Join us on March 11, 2026, at 9PT/12ET to learn how distributors use AI, data, and adoption strategies to improve sales effectiveness.
Register Now
AI in Distribution

AI Search Rewrites Distributor Discovery as Google Turns Buying into an Agent Experience

For distributors, this signals a future where orders may be initiated and completed by AI systems rather than by buyers manually browsing ecommerce sites.
  • Distribution Strategy Group
  • February 11, 2026
Operations

Critical Skills for Front-Line Leaders in Distribution, Part 9

Customer service orientation is not a department. It is an operational mindset that starts inside the four walls.
  • Will Quinn
  • February 8, 2026
AI in Distribution

Late to AI is Still Better Than Not Starting

It’s not too late, but if you wait the AI gap gets wider.
  • Brian Hopkins
  • February 8, 2026

Recent Reports

Economy and Geopolitics

State of eCommerce

Navigating Distribution’s New Landscape in 2025

Strategic Approaches for Sustainable Growth

AI in Distribution

Google’s AI Commerce Push Signals a New Gatekeeper for Distributors: The Algorithmic Buyer

Distributors that historically optimized digital content for human browsing may need to rethink their data architecture for machine consumption.
  • Distribution Strategy Group
  • February 6, 2026
Strategy

What’s Keeping Distributors from Modernizing Pricing?

The distributors that succeed will be the ones who reframe modernization as gaining control of pricing data, pricing decisions, and pricing direction.
  • Brian Cox
  • February 1, 2026
AI in Distribution

Distributors Reach an AI Inflection Point

Among distribution companies scaling AI projects, 55% are led by executives and only 15% by IT teams.
  • Don Davis
  • February 1, 2026
cyber threat
AI in Distribution

Securing the Intelligent Warehouse: A Wholesale Distributor’s Guide to AI Cybersecurity

As wholesale distributors embrace AI-powered operations, new security threats demand new defenses.
  • Brian Hopkins
  • February 1, 2026
distribution

Your Product Isn’t What You Think It Is

When I started at Grainger working in the warehouse, products to me were the things I picked, packed, and shipped every day. Bearings, fasteners,
  • Brian Hopkins
  • January 29, 2026
AI in Distribution

Sysco Uses AI, Digital Sales Tools to Boost Case Volumes as Restaurant Traffic Slows

Sysco is expanding the platform with new functionality called “Swap and Save.
  • Distribution Strategy Group
  • January 28, 2026
AI in Distribution

“Higher-Value Work” Isn’t a Slogan—It’s a Job Description

Distributors need people who understand the problem and can build targeted AI solutions.
  • Brian Hopkins
  • January 27, 2026
AI in Distribution

The AI Attrition Myth

Why “gentle transitions” become risky in the age of AI.
  • Ian Heller
  • January 26, 2026
AI in Distribution

The Human Edge in an AI-Driven Distribution World

Why trust and a weekly cadence turn tools into results.
  • Brian Eason
  • January 24, 2026
AI in Distribution

Applied AI for Distributors 2026 Puts Focus on Execution as AI Reshapes Wholesale Distribution

The first 75 registrants will receive access to a complimentary pre-conference strategy briefing led by Distribution Strategy Group’s research team.
  • Distribution Strategy Group
  • January 20, 2026
AI in Distribution

The 25-Year Veteran Who Won’t Use AI Isn’t Wrong

AI has all the information. Your veterans have all the context.
  • Brian Hopkins
  • January 20, 2026
Distribution Sales Strategy

Sales Onboarding That Works: How Distributors Can Ramp New Reps Faster and Better

Winning the complex sale isn’t about heroics—it’s about a system that works across the entire sales cycle.
  • Mike Kunkle
  • January 16, 2026
AI in Distribution

AI and Employees: Empowering the Human in the Loop

AI can eliminate employees’ tedious tasks, allowing more time for important work. AI should be a boon to employees, not a threat.
  • Keith Fatula
  • January 16, 2026
AI in Distribution

The Biggest AI Mistake in Distribution: Using It to Do the Same Work—Faster

AI isn’t a productivity tool. It’s a platform shift.
  • Brian Hopkins
  • January 13, 2026
AI in Distribution

Google’s Agentic AI Rollout Signals a Shift That Wholesale Distributors Can’t Ignore

Google’s message is clear: AI is no longer confined to search boxes and chat interfaces. It is moving directly into commerce.
  • Distribution Strategy Group
  • January 13, 2026
AI in Distribution

High Tech, High Touch: Why Humans Still Matter in the Age of AI

AI will allow distributors to make it easier for customers to buy and use the time saved to strengthen relationships.
  • Mike Doyle
  • January 6, 2026
AI in Distribution

Public Distributors Step Up AI Hiring as Technology Moves into Core Operations

AI hiring is no longer confined to innovation labs at wholesale distributors.
  • Distribution Strategy Group
  • January 6, 2026
B2B eCommerce

Inventory Management as Ecommerce Engine, Not Afterthought

When inventory is planned and controlled correctly, it frees up dollars to devote to other initiatives. Here are key tools and strategies.
  • Dave Tu
  • January 5, 2026
Operations

How Better Pricing Can Improve Your Margins in 2026

Pricing is the one place where math and momentum will work in your favor.
  • Scott Sinning
  • January 2, 2026
Distribution Technology

The 10 Distribution Trends That Will Matter in 2026

Tomorrow’s warehouse leaders will be expected to think like operators, analysts, and strategists at the same time.
  • Will Quinn
  • January 2, 2026
AI in Distribution

State AI Rules Are Coming Fast. Here’s What Wholesale Distributors Need to Watch

All 50 states, Puerto Rico, the Virgin Islands and Washington, D.C. have introduced AI legislation.
  • Distribution Strategy Group
  • December 31, 2025
AI in Distribution

Congress Debates Federal AI Framework as Distributors Face Regulatory Patchwork

With no federal statute enacted, states have moved aggressively.
  • Mark Brohan
  • December 26, 2025
AI in Distribution

4 Hard Truths About AI Strategy That Wholesale Distributors Must Face 

There are two types of leaders: the “Quarterly Distributor” and the “5-Year Distributor.” 
  • Brian Hopkins
  • December 24, 2025
warehouse ai
AI in Distribution

IFS Agrees to Acquire Warehouse Software Provider Softeon

IFS said the acquisition extends its industrial AI platform into warehouse operations, connecting manufacturing, warehouse execution, and supply chain processes within a single system.
  • Distribution Strategy Group
  • December 18, 2025
Distribution Technology

How Future-Ready Distributors Manage Margins, Digital and AI

Legacy systems are at their breaking point. Distributors need AI-driven, cloud-based enterprise systems to expand margins and build resilient, scalable businesses.
  • Francisco Verdesoto
  • December 17, 2025
Distribution Technology

The $10 Trillion Opportunity Hiding in Plain Sight

Off-the-shelf technology often falls short of the needs of mid-sized distributors. Custom-built systems are expensive and inflexible.
  • Gayle deDie
  • December 17, 2025
AI in Distribution

Watsco Details AI Strategy Built on Digital Scale

Watsco is applying AI across its analytics, ecommerce, and customer service tools.
  • Distribution Strategy Group
  • December 16, 2025
Distribution Sales Strategy

Sales Onboarding That Works: How Distributors Can Ramp New Reps Faster and Better

 In distribution, onboarding’s not as simple as handing over a laptop and a pricing strategy.
  • Mike Kunkle
  • December 15, 2025
AI in Distribution

AI Power Demand Surges as Sustainability Lags, Creating Cost and Infrastructure Risks for Distributors

As AI investment continues at record pace, its environmental footprint is becoming impossible to ignore.
  • Distribution Strategy Group
  • December 15, 2025
Distribution Sales Strategy

Tariffs Increase Working Capital Risk: Simple Ways to Spot Exposure

Tariff shifts hit the front lines first, long before ERP rules adjust, and that mismatch triggers early buys, overrides, and inventory drift. If it
  • Daniel Dinh
  • December 12, 2025
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