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warehouse ai
AI in Distribution

IFS Agrees to Acquire Warehouse Software Provider Softeon

IFS said the acquisition extends its industrial AI platform into warehouse operations, connecting manufacturing, warehouse execution, and supply chain processes within a single system.
  • Distribution Strategy Group
  • December 18, 2025
Distribution Technology

How Future-Ready Distributors Manage Margins, Digital and AI

Legacy systems are at their breaking point. Distributors need AI-driven, cloud-based enterprise systems to expand margins and build resilient, scalable businesses.
  • Francisco Verdesoto
  • December 17, 2025
Distribution Technology

The $10 Trillion Opportunity Hiding in Plain Sight

Off-the-shelf technology often falls short of the needs of mid-sized distributors. Custom-built systems are expensive and inflexible.
  • Gayle deDie
  • December 17, 2025

Upcoming Programs

  • Upcoming Program

AI News and Gurus: The Show for Intelligent Distributors

Join us on Jan 06, 2026 9PT/12ET for our newest session of AI News and Gurus: The Show for Intelligent Distributors.
Register Now
  • Upcoming Program

State of AI In Distribution

Join us on Jan 7, 2026 at 9PT/12ET for a data-driven look at the current state of AI in distribution.
Register Now
  • Upcoming Program

WC: Matthew James, President and CEO, Purity Life Health Products LP

Join us to learn how leadership, strategy, and operational change transformed a small distributor into a leading full-service distributor.
Register Now
AI in Distribution

Watsco Details AI Strategy Built on Digital Scale

Watsco is applying AI across its analytics, ecommerce, and customer service tools.
  • Distribution Strategy Group
  • December 16, 2025
Distribution Sales Strategy

Sales Onboarding That Works: How Distributors Can Ramp New Reps Faster and Better Introduction

 In distribution, onboarding’s not as simple as handing over a laptop and a pricing strategy.
  • Mike Kunkle
  • December 15, 2025
AI in Distribution

AI Power Demand Surges as Sustainability Lags, Creating Cost and Infrastructure Risks for Distributors

As AI investment continues at record pace, its environmental footprint is becoming impossible to ignore.
  • Distribution Strategy Group
  • December 15, 2025

Recent Reports

State of eCommerce

Navigating Distribution’s New Landscape in 2025

Strategic Approaches for Sustainable Growth

Best Practices to Compete in a Changing Market

How to Improve Customer Retention and Keep Customers from Leaving You
Distribution Marketing

How to Improve Customer Retention and Keep Customers from Leaving You

Well-run companies know that customer retention is critical to long term success as a business. For some companies, an annual increase of 1% in
  • Jonathan Bein
  • April 15, 2020
Can Your Team Sell Your Company’s Value?
Distribution Marketing

Can Your Team Sell Your Company’s Value?

While some distributors have spent time creating a value proposition that employees can recite by heart, when it comes time to really talk about
  • Bill Wade
  • April 13, 2020
How to Take Business Away from Your Competitors
Distribution Sales Strategy

How to Take Business Away from Your Competitors

You must look closely at the business you want to acquire from your competitors, in order to define a specific strategy. Do you want
  • Jonathan Bein
  • April 8, 2020
How to Sell into New Market Segments
Distribution Marketing

How to Sell into New Market Segments

It’s a great idea and it requires thoughtful planning. Most distributors want to increase sales by entering new markets — but what does that
  • Jonathan Bein
  • April 8, 2020
Sales Force Productivity During a Global Health Crisis
Distribution Sales Strategy

Sales Force Productivity During a Global Health Crisis

How Your Reps Can Make Calls without Visiting Customers Background As of this writing, the coronavirius (COVID-19) is infecting an increasing number of people
  • Ian Heller
  • March 31, 2020
A Global Pandemic is Great for Amazon’s Sales, No Matter How You Spin It
Marketplaces

A Global Pandemic is Great for Amazon’s Sales, No Matter How You Spin It

An Amazon Post Full of Nonsense Carries a Serious Underlying Message We all know the world is not fair. For one thing, celery is
  • Ian Heller
  • March 31, 2020
Anti-Social Distancing: The Best Worst Advice on Working from Home
Distribution Marketing

Anti-Social Distancing: The Best Worst Advice on Working from Home

Antisocial Distancing: The Best Worst Advice on Working from Home As the COVID19 pandemic sweeps across the globe, it’s causing sickness, death, and economic
  • Ian Heller
  • March 31, 2020
Learning Financial Accounting as a Second Language
Distribution Marketing

Learning Financial Accounting as a Second Language

During a Crisis, You Must Know the Lingo to Join the Convo Early in my career, I was terrified of math (due to post-algebra
  • Ian Heller
  • March 31, 2020
7 Things Distributors Can Do Right Now with Digital to Combat the Impact of COVID-19
Digital Strategy

7 Things Distributors Can Do Right Now with Digital to Combat the Impact of COVID-19

My colleagues have written some great articles about the uncertainty around the COVID-19 outbreak. This article is geared toward what distributors can do right
  • Dean Mueller
  • March 24, 2020
6 Steps Marketers Need to Take to Protect Business During the Coronavirus Pandemic
Digital Strategy

6 Steps Marketers Need to Take to Protect Business During the Coronavirus Pandemic

Distributors are facing unprecedented uncertainty due to the impacts of the global COVID19 outbreak. While many safety and janitorial supplies wholesalers are seeing some
  • Jonathan Bein
  • March 18, 2020
A Tale of Two Teams: Proactive Inside Sales vs Customer Service
Distribution Sales Strategy

A Tale of Two Teams: Proactive Inside Sales vs Customer Service

What’s the difference between customer service and inside sales? What are the skills sets distributors should look for when hiring for a successful proactive
  • Debbie Paul
  • March 5, 2020
Don’t Be a Sheep: Avoid These 7 Taglines
Distribution Marketing

Don’t Be a Sheep: Avoid These 7 Taglines

Many taglines distributors have embraced are far too general to have any differentiating impact. Here are seven taglines you should avoid – and why.
  • Jonathan Bein
  • February 26, 2020
Digital Strategy

The Secret Method to Creating the Perfect Amount of Simple

This is a sample intro paragraph and can be used to introduce readers to your article. This is an example of a WordPress post,
  • Distribution Strategy Group
  • February 19, 2020
2020 State of Distributor Marketing, Part 1: Distributors Struggle to Balance Digital with the Traditional
Digital Strategy

2020 State of Distributor Marketing, Part 1: Distributors Struggle to Balance Digital with the Traditional

In general, distributors’ ongoing shift to digital is a good thing; depending on the segment, customers do prefer to be communicated with digitally.
  • Jonathan Bein
  • January 21, 2020
2020 State of Distributor Marketing, Part 2: Distributors Aren’t Articulating Their Real Value, Falling Back on Selection, Delivery and Price
Distribution Marketing

2020 State of Distributor Marketing, Part 2: Distributors Aren’t Articulating Their Real Value, Falling Back on Selection, Delivery and Price

About 90% of respondents in our annual State of Distributor Marketing survey with Modern Distribution Management think they are delivering more value than their
  • Jonathan Bein
  • January 14, 2020
Featured in IMARK Electrical Now: Opportunity High for B2B E-Commerce
Digital Strategy

Featured in IMARK Electrical Now: Opportunity High for B2B E-Commerce

There’s plenty of opportunity in B2B e-commerce right now. Even distributors and manufacturers who have yet to implement e-commerce capabilities can still get in
  • Jonathan Bein
  • November 14, 2019
What’s the Difference Between E-Commerce and E-Business?
B2B eCommerce

What’s the Difference Between E-Commerce and E-Business?

To many distributors, e-commerce and e-business sound interchangeable. Yet, there are important differences in the definitions.
  • Jonathan Bein
  • November 11, 2019
Selling More to Existing Customers - How to Release the Value Sitting in 90 percent of Your Accounts
Distribution Marketing

Selling More to Existing Customers: How to Release the Value Sitting in 90% of Your Accounts

Your top 10% of customers are covered by field sales. How are you reaching the other 90%? The very largest of a distributor’s accounts
  • Jonathan Bein
  • October 17, 2019
Creating Value with E-Business at Scale
Digital Strategy

Creating Value with E-Business at Scale (Wholesale Distribution Value Series)

E-business goes beyond just shopping-cart revenue. E-business involves a broader strategy that incorporates website ordering, EDI, punchout and email/fax order automation, along with an
  • Jonathan Bein
  • August 13, 2019
Creating Value with a Clear Value Proposition
Distribution Marketing

Creating Value with a Clear Value Proposition (Wholesale Distribution Value Series)

A value proposition tells customers who the company is and why they should do business with them. A clear and compelling value proposition has
  • Jonathan Bein
  • August 13, 2019
Video: How to Create an Effective Value Proposition in Wholesale Distribution
Distribution Marketing

Video: How to Create an Effective Value Proposition in Wholesale Distribution

A value proposition tells customers who the company is and why they should do business with them. It is built on what a company
  • Jonathan Bein
  • August 7, 2019
Why a Clear Value Proposition is More Important Than Ever for Distributors Today
Distribution Marketing

Why a Clear Value Proposition is More Important Than Ever for Distributors Today

Given the presence of global players and digital disrupters with extensive multichannel reach and marketing capabilities, mid-market distributors have to think differently.
  • Jonathan Bein
  • June 11, 2019
Creating Value with Proactive Inside Sales
Distribution Sales Strategy

Creating Value with Proactive Inside Sales (Wholesale Distribution Value Series)

Most distributor inside salespeople are actually playing the roles of customer service reps and don’t have the skillset for a more proactive role. As
  • Jonathan Bein
  • June 5, 2019
Campaigns, Activities Every Distributor Can Use to Bolster E-Commerce
B2B eCommerce

Campaigns, Activities Every Distributor Can Use to Grow Ecommerce Sales

Customers and prospects may learn about, shop for and buy products from your company in a variety of ways—online searches, website visits, interaction with
  • Dean Mueller
  • May 28, 2019
To stay relevant with clients, distributors need to ensure they are adding value to the sale
Digital Strategy

2019 State of E-Business in Distribution, Part 2: Half of Suppliers in Survey Sell Direct Online

Historically, suppliers have sold directly to a few of their largest customers. About 46% in the latest survey reported they are selling direct online
  • Jonathan Bein
  • April 16, 2019
2019 State of E-Business in Distribution, Part 1: Maturity Slows, Adoption Soars
Digital Strategy

2019 State of E-Business in Distribution, Part 1: Maturity Slows, Adoption Soars

Opportunity is high for B2B e-commerce, according to the eighth-annual MDM distribution e-commerce survey conducted with Real Results Marketing
  • Jonathan Bein
  • April 16, 2019
The SEO Arms Race: How to Get Your Website On Page 1 of Google
Digital Strategy

The SEO Arms Race: How to Get Your Website On Page 1 of Google

Search engine optimization (SEO), as technical as it sounds, is critical for a distributor to be found online. In fact, a search engine like
  • Jonathan Bein
  • April 9, 2019
Persona Marketing: Know Your Customers, Target Your Messaging – and Grow Your Sales
Distribution Marketing

Persona Marketing: Know Your Customers, Target Your Messaging – and Grow Your Sales

We’ve seen a strong correlation between companies that are high-performance marketers and those who target their marketing efforts to roles or personas within their
  • Jonathan Bein
  • March 12, 2019
Symptoms of a Failing Value Proposition in B2B
Distribution Marketing

Symptoms of a Failing Value Proposition in B2B

An effective value proposition defines the benefits of your company’s products and services – and makes clear how your company is different from the
  • Jonathan Bein
  • February 14, 2019
Marketing to Millennials and Gen Z: Have You Adapted Your Marketing for the Next Generation?
Digital Strategy

Marketing to Millennials and Gen Z: Have You Adapted Your Marketing for the Next Generation?

The truth is: The “next” generation is here now. The oldest Millennials are 36; many are moving into or are already in decision-making positions.
  • Jonathan Bein
  • January 31, 2019
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