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Marketplaces

How to Select the Right Technologies for Your Customers’ Journey

How to Select the Right Technologies for Your Customers’ Journey 

Jonathan Bein · May 10, 2022 · Leave a Comment

Where do you start in evaluating your existing technology – and then building the right set of technology solutions for your customers based on their customer journey?

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How Zoro is Building Real Partnerships with Distributors with ‘No Competitive Risk’

How Zoro is Building Real Partnerships with Distributors with ‘No Competitive Risk’ 

Ian Heller · April 4, 2022 · Leave a Comment

Is there a way to compete with digital giants like Amazon while simultaneously expanding your customer base to markets you can’t reach through traditional methods?

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How Distributors Can Keep the Branch Alive in a Digital World 

Jonathan Bein · February 2, 2022 · Leave a Comment

Mark Dancer shares how distributors can reimagine physical stores so that they remain relevant long into the future.

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From Master Distributors to Marketplaces Part 3

From Master Distributors to Marketplaces Part 3: Berkshire eSupply, Varis and Value-Added Services

Ian Heller · December 14, 2021 · Leave a Comment

Learn about growth options for master distributors, including how they might work with certain marketplaces.

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From Master Distributors to Marketplaces Part 2

From Master Distributors to Marketplaces Part 2: Berkshire eSupply is an “Upside Down” Marketplace

Ian Heller · December 10, 2021 · Leave a Comment

Berkshire eSupply benefits by making its products available on hundreds (and potentially thousands) of websites operated by small and midsize industrial distributors. It’s a great plan, except for 3 big problems.

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Product Data is Critical if You Want to Compete in the Next 3-5 Years Online

Product Data is Critical if You Want to Compete in the Next 3-5 Years Online

Dean Mueller · December 2, 2021 · Leave a Comment

Keeping the customer at the center is key to providing the product data a customer needs to find a product, then transact.

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warehouse-master-distributors-and-marketplaces

From Master Distributors to Marketplaces: Part 1 – How Endless Assortment Moved from Behind the Scenes to in Front of the Customer

Ian Heller · November 30, 2021 · Leave a Comment

Marketplaces represent an existential challenge for master distributors.

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business people standing around talking with the Varis logo

Office Depot Hires the Amazon Business Team to Build a Rival Marketplace

Ian Heller · September 14, 2021 · Leave a Comment

As many distributors wonder how to respond to the breathtaking growth of Amazon Business, Office Depot has gone on to create what looks like a direct competitor.

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Marketplace

The Risk That Marketplaces Pose to Your Distribution Business

Ian Heller and Jonathan Bein · August 23, 2021 · Leave a Comment

Platforms are indeed “eating the world.” Most distributors can still choose whether they will do the eating or be the meal.  This post previews some of the key findings in the second report, “Developing a Marketplace Strategy,” based on our research for the National Association of Wholesaler-Distributors (NAW) into new leadership strategies for distributors to add value in…

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Why B2B Marketplaces Are Booming Today

Why B2B Marketplaces Are Booming Today

Ian Heller · March 26, 2021 · Leave a Comment

Despite early failure rates, B2B marketplaces mounted a major comeback and are rapidly outgrowing company-specific websites in many industries.

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