Where do you start in evaluating your existing technology – and then building the right set of technology solutions for your customers based on their customer journey?
Marketplaces
How Zoro is Building Real Partnerships with Distributors with ‘No Competitive Risk’
Is there a way to compete with digital giants like Amazon while simultaneously expanding your customer base to markets you can’t reach through traditional methods?
How Distributors Can Keep the Branch Alive in a Digital World
Mark Dancer shares how distributors can reimagine physical stores so that they remain relevant long into the future.
From Master Distributors to Marketplaces Part 3: Berkshire eSupply, Varis and Value-Added Services
Learn about growth options for master distributors, including how they might work with certain marketplaces.
From Master Distributors to Marketplaces Part 2: Berkshire eSupply is an “Upside Down” Marketplace
Berkshire eSupply benefits by making its products available on hundreds (and potentially thousands) of websites operated by small and midsize industrial distributors. It’s a great plan, except for 3 big problems.
Product Data is Critical if You Want to Compete in the Next 3-5 Years Online
Keeping the customer at the center is key to providing the product data a customer needs to find a product, then transact.
From Master Distributors to Marketplaces: Part 1 – How Endless Assortment Moved from Behind the Scenes to in Front of the Customer
Marketplaces represent an existential challenge for master distributors.
Office Depot Hires the Amazon Business Team to Build a Rival Marketplace
As many distributors wonder how to respond to the breathtaking growth of Amazon Business, Office Depot has gone on to create what looks like a direct competitor.
The Risk That Marketplaces Pose to Your Distribution Business
Platforms are indeed “eating the world.” Most distributors can still choose whether they will do the eating or be the meal. This post previews some of the key findings in the second report, “Developing a Marketplace Strategy,” based on our research for the National Association of Wholesaler-Distributors (NAW) into new leadership strategies for distributors to add value in…
Why B2B Marketplaces Are Booming Today
Despite early failure rates, B2B marketplaces mounted a major comeback and are rapidly outgrowing company-specific websites in many industries.