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Distribution Sales Strategy

The Sales Rep Reimagined: Tech-Enabled Selling in 2025

Distributors that are winning in 2025 are the ones rewiring their sales model.
  • Brian Hopkins
  • August 5, 2025
Operations

Critical Skills for Front-Line Leaders, Part 3: Effective Communication

The best leaders don’t just talk. They listen. They translate. They show up. And they speak in a way that moves people forward.
  • Will Quinn
  • August 1, 2025
Distribution Technology

Voice Picking Technology: Tech That Boosts Margins and Worker Morale

Known as “pick-by-voice,” this system guides workers through their tasks using voice commands and barcode scan validation, creating a streamlined, hands-free workflow.
  • Patrick Hanrahan
  • August 1, 2025

Upcoming Programs

  • Upcoming Program

Creating Clean and Accurate Product and Customer Data

Join us on Aug. 13, 9 PT/12 ET, as we discuss tackling the data challenge with technology leaders.
Register Now
  • Upcoming Program

Elevating the B2B Customer Experience

Join us on Aug 20, 2025 at 9PT/12ET as we delve into ways to transform your customer experience strategy.
Register Now
  • Upcoming Program

Economic Crossroads: Forecasts and M&A Trends Shaping Distribution

Join us on Aug 28, 2025 at 9PT/12ET as we navigate both economic forecasts and M&A trends with Economist Alex Chausovsky.
Register Now
  • Upcoming Program

The Sales Rep’s AI Playbook: What’s Working in Distribution Today

Join us on Sept 17, 2025 at 9PT/12ET as we delve into what real AI adoption looks like in the field today and how
Register Now
Innovation

Reclaiming Time: Automating Accounts Receivable & Payables

AR/AP automation represents one of the fastest, most measurable wins in the automation journey.
  • Brian Hopkins
  • July 29, 2025
Distribution Sales Strategy

Distributor CEOs: Your Company Could Be Doing SO Much Better!

The most effective sales organizations have clear sales methodologies in place.
  • Mike Kunkle
  • July 25, 2025
Distribution Industry Analysis

How Distributors Are Solving Supply Chain Challenges

Distribution continues to navigate complex supply chain disruptions.
  • Distribution Strategy Group
  • July 24, 2025

Recent Reports

Transforming Wholesale Distribution with AI

State of CRM and Sales Analytics in Distribution

2025 State of Technology in Distribution

From Silos to Synergy: Transforming B2B Distribution with Automation and Collaboration

Distribution Sales Strategy

How to Build Key Account Plans That Get Results

Check out this key account management process that gets results for distributors.
  • Mike Kunkle
  • November 2, 2022
strategic planning
Operations

More Than a Budget: How Distributors Should Do Strategic Planning

Distributors need a strategic plan if they want to remain competitive and profitable.
  • Jonathan Bein
  • October 31, 2022
Global Industrial
Distribution Marketing

How Global Industrial Uses Merchandising to Add Value and Solve Customer Problems

How merchandising in distribution compares to retail, and the importance of value-added services for Global Industrial.
  • Ian Heller
  • October 19, 2022
delayed erp
Digital Strategy

Distributors: What’s Delaying Your ERP’s ROI?

Distributors need to know the ins and outs of what ERP can do for them.
  • Karthik Chidambaram
  • October 17, 2022
news distribution
Operations

‘Freight Recession’?: What to Know About Logistics in 2023 and Beyond (The Discerning Distributor, Episode 3)

Anthony Smith, Chief Economist for Freight Waves, discusses the state of the freight industry, and steps distributors and manufacturers should take.
  • Alex Chausovsky
  • October 17, 2022
one size does not fit all
Distribution Sales Strategy

One Size Does Not Fit All: Stop Force-Fitting Sales Model, Process & Methodology

Mike Kunkle shares why one size does not fit all distributors.
  • Mike Kunkle
  • October 13, 2022
3 Rules for Building a Successful Distributor Marketplace
Marketplaces

3 Rules for Building a Successful Distributor Marketplace

It’s important to follow best practices when building a distributor marketplace.
  • Ryan Lee
  • October 10, 2022
break down walls
Distribution Sales Strategy

Break Down the Walls Between Channels: How an Omnichannel Approach Keeps Customers Spending More

Going beyond the traditional approach and building an omnichannel experience.
  • Benj Cohen
  • October 4, 2022
Dead Skunk Pricing
Distribution Marketing

Distributors’ Dead Skunk Pricing: How to Avoid the Stink

7 examples of common dead-skunk pricing practices distributors need to let go of.
  • Scott Benfield
  • October 3, 2022
News Grainger
Distribution Industry Analysis

The 5 Growth Engines of Grainger’s High-Touch Solutions Division

A look at Grainger’s 5 growth engines and how the distributor plans to use them to drive growth.
  • Ian Heller
  • October 3, 2022
Who Sells What to Whom and How
Distribution Sales Strategy

The Surprising Power of Understanding ‘Who Sells What to Whom and How’

When you understand this, you can foster alignment, communicate effectively and improve customer experience.
  • Mike Kunkle
  • September 28, 2022
DD ep 2 Q&A
Distribution Industry Analysis

Commodity Prices: A Softening – But By How Much … and For How Long? (The Discerning Distributor: Episode 2)

Get expert context on the commodity market conditions, other input prices and what the latest developments mean for your business.
  • Alex Chausovsky
  • September 27, 2022
cyber security
Distribution Technology

Cybercrime Hits Distribution: How to Protect Your Business’s Sensitive Data

Hacking and cybercrime is a growing concern for distributors. Learn more about who is at risk and how you can keep your business safe.
  • Erika Torres
  • September 20, 2022
bridging the gap
Distribution Technology

Bridging the Gap: The Innovators Summit

Attend the wholesale distribution industry’s first matchmaking event for distribution executives on Nov. 2-4, 2022, to meet tech founders from B2B’s most exciting innovators.
  • Alex Moazed
  • September 19, 2022
bridge
Operations

How Specialty Building Products is Building a Bridge Between Generations

Learn about SBP’s philosophy that happy, purpose-driven employees are the foundation of company success.
  • Ian Heller
  • September 19, 2022
value management 3
Distribution Marketing

Value Management for Distributors, Part 3: The Role of the Value Manager

Industrial distributors, purveyors of commodity products, need a more targeted, tangible, and manageable aspect of value add.
  • Scott Benfield
  • September 19, 2022
top down
Strategy

Why “Top Down” No Longer Works in a Post-Pandemic World

Hierarchy? Command and control? Short-term thinking? Money as the only motivator? Those no longer create the results they once did.
  • Dirk Beveridge
  • September 14, 2022
inflation
Distribution Industry Analysis

Inflation: What’s Coming – and How Distributors Can Manage It (The Discerning Distributor: Episode 1)

We dig into inflation, interest rates and what distributors can expect in the face of a potential economic slowdown.
  • Alex Chausovsky
  • September 13, 2022
sales management
Distribution Sales Strategy

How a Sales Management Operating System Can Transform Your Results

When implemented well, an SMoS can radically improve sales force performance.
  • Mike Kunkle
  • September 8, 2022
value management 2
Distribution Marketing

Value Management for Distributors, Part 2: The Lifecycle of a Service

Services go through predictable stages and become mature, price-sensitive and commoditized.
  • Scott Benfield
  • September 1, 2022
news distribution
Digital Strategy

Product Content Syndication: A Tutorial

Syndication is a tool for manufacturers to easily and efficiently get information to their partners.
  • Fabien Legouic
  • August 26, 2022
megaphones
Distribution Sales Strategy

Your Sales Managers Think They’re Coaching, But They’re Probably Not

Sales coaching is the most powerful tool for improving employee performance and company results. 
  • Mike Kunkle
  • August 22, 2022
A conversation with NAW
Distribution Industry Analysis

How NAW is Promoting Cooperation in Uncertain Times

Hoplin shares distributors’ key concerns and how NAW is working to support distributors.
  • Ian Heller
  • August 22, 2022
building bridges
Wholesale Change Show

Wholesale Change: Building a Bridge Between Generations, featuring Jeff McLendon (August 17, 2022)

We talked with Jeff McLendon on bridging the generational gap in the workplace.
  • Ian Heller
  • August 17, 2022
Alex Moazed Q&A
Marketplaces

The B2B Marketplace Threat Is Coming from All Sides: What Distributors Need to Do Next

How can distributors differentiate amid stiffening competition from B2B marketplaces?
  • Ian Heller
  • August 17, 2022
Value management
Distribution Marketing

Value Management for Distributors, Part 1: The Problem with “Value”

Value can be defined, marketed and delivered in such a way that it improves profitability.
  • Scott Benfield
  • August 15, 2022
mike kunkle 2
Distribution Sales Strategy

How Do B2B Sellers Need to Adapt to Modern Buyers?

One of enablement’s key responsibilities is preparing and supporting your sellers to go to market.
  • Mike Kunkle
  • August 1, 2022
MSC Industrial’s Reimagined Value Proposition for a Digital World
Distribution Technology

MSC Industrial Supply’s ‘Next Chapter’

MSC Industrial Supply shares how they are redefining the way they support their customers.
  • Ian Heller
  • July 25, 2022
Distribution Industry Analysis

USESI CEO on How Improving Culture Drives Greater Profitability

Randy Eddy sat down with us to talk about why culture is so important and how to measure it.
  • Ian Heller
  • July 25, 2022
Forest with mountains and partly-cloudy sky in background
Distribution Industry Analysis

Annual Conference for Canadian Institute for Plumbing & Heating: Aligned, Collaborative and Value-Added

Everything about the event was first rate – from the destination to the food to the quality and productivity of the meetings.
  • Ian Heller
  • July 13, 2022
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